SEO Consultant Perth

Most people think SEO is just about “ranking on Google.”

In reality, real SEO means:

• Making sure your site is accessible, crawlable, and fast — the core technical SEO foundations
• Mapping pages to user intent and relevant keywords (not just focusing on search volume)
• Creating high-quality content that ranks and converts
• Fixing technical bloat, broken links, bounce rates, and crawl traps
• Prioritising actions that support business goals, not just ranking factors

At SEO Rush, our consultants start by asking: Where is your organic search traffic leaking?

Whether you’re hiring an SEO consultant in Australia or internationally, the right strategy starts with the data. We analyse your GA4 metrics, Google Search Console, backlink profile, and content quality benchmarks. We review your Core Web Vitals (CWV), schema markup, content velocity, thin content, and ranking decay.

Then we complete a full SEO audit — covering content strategy, keyword mapping, URL hierarchy, internal linking, and SERP presentation.

Because if search engines can’t crawl it, users can’t convert on it — and that means wasted time, budget, and opportunity.

When we audit a Perth business website, we use a comprehensive, data-led approach that balances SEO performance with your business objectives. Whether you’re working with a local SEO marketing consultant or a larger SEO consulting company, these checks make the difference.

Technical SEO Checks:

• Crawl depth: How far Google must navigate to reach key landing pages
• Broken internal links and redirect chains that impact crawlability and trust
• Canonical tag misuse causing duplicate indexing or priority confusion
• Duplicate and near-duplicate content hurting content authority
• Page indexing status via GSC coverage reports
• Robots.txt and sitemap conflicts blocking important pages
• Schema markup issues — either incorrect, missing, or incomplete
• Page speed and Core Web Vitals (CWV) across mobile and desktop
• CWV lab vs field data: Field data always takes priority in our diagnostics

On-Page SEO Evaluation:

• Keyword cannibalisation and misuse of competitive keywords
• Title tags that fail to reflect user intent
• Content depth and quality: Is the content satisfying, helpful, and conversion-ready?
• E-E-A-T signals: Including real author bios, validation sources, and demonstrable expertise
• Thin content, duplicate pages, and doorway content that adds no value
• Internal anchor text strategy and internal linking efficiency
• Above-the-fold UX: First impressions that support user engagement

Local SEO Essentials (For Perth businesses targeting location-specific keywords):

• Google Business Profile: Setup, categories, customer reviews, and defined service areas
• Review strategy and citation cleanup across online directories
• Map pack behaviour: Tracking shifts in local search visibility
• Geo-relevant content: Ensuring service pages match local intent and suburb-level targeting
• NAP consistency: Auditing and aligning business Name, Address, and Phone across all major Australian directories

This isn’t a tick-box SEO process — it’s an ongoing SEO strategy designed to drive long-term growth, brand visibility, and measurable success aligned with your unique business model and online goals.

No, we don’t send you SEMrush screenshots and call it a day. These platforms are powerful SEO tools — but only when used properly by experienced SEO specialists who can turn data into decisions.

• Screaming Frog: Our go-to for crawl mapping, identifying redirect loops, orphan pages, and surfacing Core Web Vitals data from the Chrome UX report
• Google Search Console (GSC): Used for monitoring indexing visibility, ranking fluctuations, and analysing keyword impressions
• GA4: Unlocks data on bounce rates, conversion tracking, qualified leads, and user engagement segmented by device type
• Sitebulb: Excellent for internal link visualisation, setting SEO audit priorities, and explaining strategy to key stakeholders
• Ahrefs: Used for competitive keyword research, inbound link auditing, and backlink profile evaluation
• PageSpeed Insights & Lighthouse: For testing Core Web Vitals, technical site health, and on-site user experience

If your SEO consultant isn’t combining these tools into a cohesive, data-led plan, you’re not just missing online growth opportunities — you’re burning your SEO investment.

If you’re in Perth, chances are you’re facing one or more of these SEO issues holding back your online visibility and growth potential:

• Slow local hosting: Common with cheap providers on AU data centres, leading to poor site speed and Core Web Vitals problems
• Duplicate content and thin service pages stuffed with keywords but lacking customer engagement
• Unstructured content strategy: Pages that fail to target relevant keywords or connect with your target market
• Outdated backlink profiles: Containing irrelevant or spammy links that damage domain authority and trust signals
• Low conversion rates from organic traffic due to poor content quality, missing E-E-A-T, or user experience issues
• Missing schema markup or incorrect implementation reducing search visibility

We don’t just point these problems out — we fix them. From technical clean-ups to content restructuring and SEO realignment, we tailor everything to support your business goals and long-term results. That’s why we’re trusted by so many Australian businesses as one of the best SEO consultants operating today.

The algorithm isn’t looking for tricks. It rewards digital strategies built on content quality, accurate business data, and tailored SEO approaches that reflect genuine customer interactions.

At SEO Rush, our search engine optimisation consulting is designed for long-term organic growth. Here’s how we build that for Perth businesses:

• Focused content strategy grounded in organic search data and aligned with user needs
• Structured internal linking across topical clusters to boost authority and expand keyword coverage
• Authoritative link building from relevant, high-trust domains
• Updating and republishing online assets (like older blog posts) to reflect current search intent
• Improving page speed, site usability, and user engagement to increase conversions

Our SEO consulting services don’t just tweak a few pages — we implement a comprehensive SEO strategy that’s fully aligned with your business goals and built to last.

What Makes or Breaks SEO in Perth

When we worked with a Perth dental group, their homepage had 16 internal links — 11 of which pointed to the contact page. We restructured their entire internal linking model, rebuilt service silos around relevant keywords, implemented schema markup, and refreshed content quality. The result? A 2x increase in qualified leads within 90 days.

For a local Perth tradie, we addressed slow load times, purged 4,000 orphan URLs, built a targeted keyword strategy focusing on competitive keywords, and strengthened their authority link profile. The outcome? From page 4 to the top 3 in organic rankings — all within a single business quarter.

These are the kinds of SEO results that deliver real business opportunities — not vanity metrics. That’s the difference when you work with a proven SEO consultant who puts strategy and outcomes first.

Whether you’re comparing search engine optimisation consultants or considering SEO consulting services from a larger agency, ask them:

• What’s your process for evaluating backlink profiles and inbound link quality?
• How do you integrate content strategy with keyword strategy and customer engagement?
• Can you walk me through a tailored SEO campaign timeline?
• What actions do you take to improve bounce rates and user experience?
• How do you make decisions based on search volumes and business goals?

A real SEO partner should help you make informed decisions — not just sell vague promises. They should provide proof of SEO performance that works for Australian businesses and builds long-term organic growth.